🎧 IP Management Voice - Your Podcast on the World of IP and IP Management

Welcome to your podcast all about Intellectual Property (IP) Management and our next big AI experiment.

In a world where ideas and innovation can make the difference between success and failure, effective management of intellectual property is critical.

We’re excited to announce that IP Management Voice now features two distinct series to cater to your diverse needs:
🔵IP Expert Series
🔴Personal Growth Series

📌 Why IP Management?

Intellectual property includes patents, trademarks, copyrights and trade secrets - all valuable resources for companies wishing to protect and maximise their innovation. Strategic IP management helps make the most of these resources, minimise risk and create new revenue streams.

At the same time, managing IP effectively also contributes to personal growth: it sharpens strategic thinking, enhances communication skills, and empowers professionals to take a more active role in shaping innovation success.

📌 What can you expect from our podcast?

1. expert knowledge: We present knowledge from the leading minds in todays knowledge economy and IP management. We talk about all types of IP and it is always about the economic impact of IP.

2. hot topics: Keep up to date with the latest developments in IP management. We discuss current trends and technologies that are changing the way organisations protect their IP.

3. practical tips: Learn practical approaches to improving your own IP management. From identifying new IP opportunities to legal protection, we offer valuable day-to-day tips.

4. case studies: Hear inspiring stories from organisations that have achieved competitive advantage through effective IP management. These case studies show how a strategic focus on IP contributes to business success.

5. personal growth
Strengthen your personal growth as an IP professional by sharpening your positioning, building client trust, and turning expertise into real business opportunities.

📌 Why should you listen?

n today’s knowledge-based economy, the strategic use of intellectual property is key—not only for protecting innovation, but also for enabling professional and business growth.

IP Management Voice is for decision-makers, IP professionals, and anyone interested in how IP drives success in a competitive, innovation-driven world.

We don’t just explain how to manage IP—we show how to use it to shape business strategy, build credibility, and grow as a professional.

Whether you’re part of a small start-up or a large organisation, you’ll gain valuable insights to unlock the full potential of your IP—and of yourself.

📌 Stay tuned for exciting episodes packed with knowledge and inspiration!

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🎧 IP Management Voice - Your Podcast on the World of IP and IP Management

Latest episodes

#56 IP Management – A Stakeholder Collaboration Guide for SMEs

‧ 17m 47s

This episode offers a comprehensive guide to IP management for small and medium-sized enterprises (SMEs) and startups. It underscores that IP is a strategic asset, crucial for protecting innovations, gaining competitive advantages, and fostering growth. The episode highlights the necessity of a holistic approach to IP management and emphasises stakeholder collaboration across various departments, from Research & Development to Human Resources, and with external partners like law firms. It also outlines different levels of IP strategy (corporate, business unit, innovation) and approaches (offensive vs. defensive), while addressing common challenges in stakeholder management and offering solutions.

#55 Protecting Company Jewels – The Art of Trade Secrets

‧ 17m 40s

This episode offers a comprehensive overview of trade secrets as a crucial form of intellectual property for businesses. It summarises a lecture by Bertrand Denieul and Gil Perlberg, explaining both the legal and business definitions of trade secrets, highlighting their importance in providing a competitive edge. The episode details the broad scope of information that can qualify as a trade secret, from formulas and designs to customer lists and algorithms, and emphasises the necessity of implementing "reasonable measures" for their protection. It also discusses the risks and challenges associated with safeguarding these assets, particularly insider threats, and offers practical guidance...

#54 Managing IP in Business - Branding and Growth

‧ 12m 43s

This episode illuminates how IP, encompassing trademarks, copyrights, industrial designs, and trade secrets, is fundamental to various business strategies. It explains that IP is crucial for branding, establishing unique identities through protected logos and names, and for effective marketing, safeguarding promotional content and visual appeal. Furthermore, the episode clarifies how advertising leverages IP to protect slogans and creative assets, how packaging utilises IP to differentiate products aesthetically and functionally, and finally, how franchising agreements rely on IP for consistent brand representation and operational efficiency. It underscores that a comprehensive understanding of IP is vital for achieving sustainable business growth in...

#53 Managing IP Risks for SMEs and Startups

‧ 17m 40s

This episode, drawing on a lecture by Dr. Shu-Pei Oei, outlines the essential aspects of managing IP risks for small-to-medium enterprises (SMEs) and startups. It explains that IP is a critical asset for these businesses, offering competitive advantages but also presenting various financial, reputational, and operational risks if not properly managed. The episode categorises these threats into internal and external risks, detailing types such as legal, administrative, infringement, third-party, emerging technology, and strategic risks. It further introduces a framework for risk management, including the "IP Risk Universe" model and the DIN 77006 standard, alongside practical strategies like building an IP-aware...

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