All episodes

This episode highlights how strategic analysis of patents can empower steelmakers to drive innovation, avoid duplicating research, anticipate market shifts, and gain competitive intelligence. The article further explores how digitalisation and customisation are transforming the sector, and how leveraging patent insights is essential for developing new, cost-effective, and tailored steel products while navigating the challenges of fluctuating costs and intense competition.

This episode highlights the transformation of IP management due to factors like multi-invention complexity and internet-based business models. It discusses new dimensions of IP strategy, such as integrated management and open innovation, alongside the Profiting From Innovation (PFI) framework. Furthermore, it examines the interplay between business models and appropriability strategies, using the Pilkington case as an example. Finally, the episode outlines challenges in modern IP management and proposes strategies for effective IP management to help businesses leverage their innovations.

This episode explains how traditional technology roadmapping, while useful, often falls short in predicting radical innovation. The episode details the key components of SAILS, which include identifying complex patterns of change, developing heuristics, understanding past disruptions, and fostering proactive strategic responses. Furthermore, it discusses how applying SAILS to IP roadmapping can enhance a company's ability to anticipate technological shifts and secure a competitive advantage, illustrated with examples like Apple and Tesla. The episode concludes by acknowledging the benefits and challenges of using the SAILS methodology.

This episode highlights a study of European Inventor Award winners, finding that while patent protection is initially crucial, sharing IP becomes more common as innovations mature. Licensing is a key mechanism for wider adoption, and universities play a vital role in commercialising research. Established firms, however, tend to keep their IP closed. The piece advocates for a balanced approach to IP, tailored strategies, and platforms that connect innovators to accelerate sustainability. Ultimately, the study suggests that strategically managing IP can significantly contribute to addressing environmental challenges.

This episode outlines four primary licensing models: Access to Technology, Freedom to Operate, Licensing vs Production/Services, and Complementary Licensing. It stresses the importance of tailored agreements with clear objectives and well-defined scope, considering exclusivity, permitted actions, territory, and application fields. Challenges such as trust, handling trade secrets, competition law, and future developments are addressed. Case studies showcase the practical application of these models, emphasising strategic alignment, flexibility, IP portfolio management, and effective communication. The episode concludes that mastering strategic licensing positions companies for success in a competitive global economy, and the licensing model, if properly executed, has the potential to...

These episode highlights the need for businesses to strategically design and legally protect their icons. Key considerations include distinctiveness, avoiding descriptive elements, and registering the icon as a trademark. The episode acknowledges the challenges in registration, such as distinctiveness and functionality, while providing best practices. It also anticipates the future of app icon protection, considering dynamic icons and augmented reality. Ultimately, the piece argues that proactive IP management is crucial for safeguarding digital brand identities.

In this episode the complexities of patent searching are explored, highlighting the challenges of navigating vast amounts of data and the limitations of traditional search methods. It advocates for AI-driven tools to improve efficiency and accessibility, focusing on both the retrieval and interpretation of patent information. The conversation emphasises the need for user-friendly interfaces to make this technology valuable for various roles within an organisation, not just patent professionals. Ultimately, it is envisioned a future where AI significantly enhances the use and understanding of patent information across industries.

Green technologies, encompassing renewable energy and resource-efficient innovations, are crucial for a sustainable future. Patents are highlighted as vital for incentivising the development and commercialisation of these technologies, providing legal protection and attracting investment. Also discusses are support programs for green technology patents and the relationship between these patents and innovative business models. Finally, Dr Kaya's background in sustainable technologies and IP management is briefly outlined.

Albers advocates for a proactive approach to IP, emphasising building and managing an IP portfolio through identification, protection, and exploitation of intangible assets. He outlines a framework for developing tailored IP strategies, incorporating business goals, competitor analysis, risk assessment, and integration with other business functions. Finally, he stresses the importance of effective implementation and management of these strategies, highlighting the need for employee awareness, technological tools, clear processes, and performance monitoring.

The book emphasises mapping AI innovations – from training data to output – to align IP strategies with business goals. It advocates for a proactive approach, showcasing IP as a driver of growth through investment attraction, licensing, and acquisitions. Furthermore, it debunks common myths surrounding AI patentability and offers practical guidance and checklists for implementation, highlighting the urgency of timely IP protection in the rapidly evolving AI landscape. Finally, the book considers future trends like AI-generated inventions and evolving regulations.